Suatu Tinjauan Terhadap Faktor Yang Mempengaruhi Pengambilan Keputusan Wisatawan Untuk Menginap Pada Hotel Berbintang 4 dan 5 Dikota Pekanbaru

Yusrizal, Firdaus (2007) Suatu Tinjauan Terhadap Faktor Yang Mempengaruhi Pengambilan Keputusan Wisatawan Untuk Menginap Pada Hotel Berbintang 4 dan 5 Dikota Pekanbaru. Jurnal R & B, 2 (2). pp. 133-149. ISSN 1412-5080

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Abstract

To satify customer is one of key success in business. Every comments and response spend by the customer are to be accepted as a valuable input to the business strategy creation. So an organization must always monitoring their customer behaviour. The monitoring procces not merely seeing while the purchasing, but they must know the factors that are being customer consideration before buy a product. The purposes of this research are : 1. to find out the customer profile, 2. To find out any factor are being consideration to the customer before decision process to lodge ina hotel. Type of the research is verificative, and it used a descriptive and explanatory methode. Data of this research are collected from 100 respondents which were at least have lodge one time in 4 and 5 star hotel

Item Type:Article
Subjects:C Social Sciences > CE Transportation and Communications
ID Code:229
Deposited By:Mr. OP Repo-4 Puskom
Deposited On:12 Oct 2016 11:09
Last Modified:12 Oct 2016 11:09

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